File:Ad apple 1984.jpg

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Summary

Apple's 1984 ad, which aired during the Super Bowl. See also File:Ad apple 1984 2.png.

This image is a screenshot from a copyrighted film, and the copyright for it is most likely owned by the studio which produced the film, and possibly also by any actors appearing in the screenshot. It is believed that the use of a limited number of low-resolution screenshots

for critical commentary and discussion of the film and its contents
on the English-language Wikipedia, hosted on servers in the United States by the non-profit Wikimedia Foundation,

qualifies as fair use under the Copyright law of the United States. Any other uses of this image, on Wikipedia or elsewhere, may be copyright infringement. See Wikipedia:Non-free content for more information.

Non-free media information and use rationale true for 1984 (advertisement)
Description	Key shot in the famous commercial. The film copyright is believed to belong to Apple Inc..
Source	YouTube
Article	1984 (advertisement)
Portion used	One frame
Low resolution?	Yes
Purpose of use	To illustrate the allegorical heroine, with sledgehammer, embodying (what Apple hoped to sell as) the spirit of the 1984 release.
Replaceable?	Not with a free image
Fair useFair use of copyrighted material in the context of 1984 (advertisement)//en.wikipedia.org/wiki/File:Ad_apple_1984.jpgtrue

Non-free media information and use rationale true for Macintosh
Description	Key shot in the famous commercial. The film copyright is believed to belong to Apple Inc..
Source	YouTube
Article	Macintosh
Portion used	One frame
Low resolution?	Yes
Purpose of use	This is the most emblematic image representing Apple's Mac marketing efforts. The 1984 ad is talked about at length in the section this image is embedded in on Macintosh, and the image is useful to illustrate that commentary.
Replaceable?	Not with a free image
Other information	No free equivalent that would serve the same encyclopedic purpose. Usage is minimal. Contextual significance is very high.
Fair useFair use of copyrighted material in the context of Macintosh//en.wikipedia.org/wiki/File:Ad_apple_1984.jpgtrue

Licensing

This image is a screenshot of a copyrighted television program. As such, the copyright for it is most likely owned by the company or corporation that produced it. It is believed that the use of a limited number of low-resolution screenshots

for identification of and critical commentary on the television program and its contents
on the English-language Wikipedia, hosted on servers in the United States by the non-profit Wikimedia Foundation,

qualifies as fair use under the Copyright law of the United States. Any other uses of this image, on Wikipedia or elsewhere, might be copyright infringement. For more information, see Wikipedia:Non-free content.
Fair use

File history

Click on a date/time to view the file as it appeared at that time.

	Date/Time	Thumbnail	Dimensions	User	Comment
current	09:50, 26 October 2021		320 × 240 (20 KB)	TenthAvenueFreezeOut (talk \| contribs)	Higher resolution upload
	01:36, 11 November 2004	No thumbnail	305 × 228 (15 KB)	Zanimum (talk \| contribs)	Apple's 1984 ad, which aired during the Superbowl {{fairuse}}

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File usage

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